Leader. Player-Coach. Maker. Doer
20+ years as CCO/ECD.
Grey (the Tor years), Chiat/Day, Hal Riney
Serial entrepreneur OWNP, The-Revival-House, Phasmatrope Studios
Creative strategist who turns ideas into impact.
Innovating creativity as an award-winning, business-changing tool.
I Make Content That Makes Culture.
Culture that moves brands, shifts industries, and solves problems.
Built and led creative teams that defied expectations.
Discovered and developed talent that shaped top agencies & brands.
Launched and reinvented global brands across sports, entertainment, lifestyle, and youth culture.
Created and executed 360° campaigns that didn’t just sell—they stuck.
Don’t Drink. Don’t Smoke. What Do I Do?
Creative & Content Innovation – Modern, liquid, impactful, award-winning.
Creative Strategy – Strategy without creative is forgettable. Creative without strategy is useless.
Brand/Relationship Building – From scratch or from the ashes, I launch and revitalize.
Team Development – I build creative cultures that are inclusive, collaborative, and high-impact.
Mentorship & Talent Maximization – The next generation of creatives? I level them up.
Influencer & Talent Collabs – Pro athletes, top creators, up-and-comers.
Major Pitches I Led & Won.
US Army – $1B
Gillette – $1B (co-leader)
P&G (various) – $100M (co-leader)
EA Sports – $250M
Sports Authority – $200M
DraftKings Launches – $40M
Mike’s Hard Lemonade – $40M
Nike AF1 Launch – $20M
PlayStation Esports – $20M
Del Monte – $10M
Labatt -$10M
Active context here:
The-Revival-House
And here:
X (formerly Twitter)